Nice to meet you. I'm
Nice to meet you. I'm
Seamus li.
Seamus li.
A creative copywriter/stylist/photographer based in Hong Kong.
A creative copywriter based in Hong Kong.
Experience
Aug 2023 – Present | FIMMICK
Digital content creator
Advise monthly content direction, support bilingual copywriting, and conduct creative pitches for online media campaigns.
Build SEO website article portfolio for in-house brands.
Client portfolio: HKSTP, Nestle Drumstick, Blue Insurance, Mannings, Philips Lighting, MOS Burger, McDonald Macau, Prime Credit, etc.
Oct 2022 – Jul 2023 | Havas Hong Kong
Social Media Copywriter
Produce media content ideations and copywriting for clients.
Analyze social media performance, manage content plan and propose media buying strategy.
Co-design brand media identities and visuals.
Manage content plan and social media community
Clients: Tommy Hilfiger, Alibaba, BNP Paribas, HKMU.
Mar 2022 – Oct 2022 | M&C Saatchi Spencer
Creative Copywriter
Produce editorial contents, social media posts, and corperative copywriting for clients.
Propose creative angles and storyboards for client pitch.
Conducting marketing research.
Supervise on-site video and audio shooting for TVC commercials.
Clients: Hong Kong Arts Centre, MOX virtual bank, Henderson Land Developments
June 2020 – Mar 2022 | Zuni Icosahedron
Publicity Assistant
Produce copywriting content for social media across platforms, including posts, website articles and bi-weekly email newsletters.
Manage mainland social media account, including WeChat, Weibo, and BiliBili. Liaise with KOL on publicity.
Script writing for performances. Conduct and execute shooting plan for rehearsal. Edit videos for content use.
Conduct marketing reports and analyse media performance.
Education
Sep 2017 – June 2021
Hong Kong Baptist University
Bachelor of Communication, Public Relation Concentration
July 2018
Canadian University Dubai
Completion of summer course on Cultural Communication
Recognition
April 2021
Top Honors Project Award, HKBU
Produce a thorough brand analysis and propose a creative solution to expand the brand “JUST Egg” in Hong Kong.
May 2021
Commercial Radio 50th Anniversary Scholarship
A scholarship awarding outstanding students in the School of Communication with creative thinking skills.
Skills
AD copywriting
PR copywriting
Social media copywrting
UI copywriting
B2C copywriting
Languages
English
Cantonese
Mandarin
Words are magical, intangible, yet the palpable strength connects and relates. The fun I savoured from creating new worlds centres my belongings. And I am excited to venture into whatever awaits with you.
